Free tool
How are your Google reviews doing?
Four numbers from your Google listing, one minute, and you get a score out of 100 with what to fix first. No sign-up. It runs in your browser, so nothing you type is sent to us unless you choose to join the waitlist at the end.
What to do first
The score weighs replies most (40 points), then rating (30), how recent your reviews are (15) and how many you have (15). It's a rough guide from your own numbers, not an official Google measure.
Why these four numbers
- Replies. In BrightLocal's 2024 survey, 89% of people said they read businesses' replies to reviews, and 56% said a thoughtful reply to a bad review improved their view of the business. In the 2026 survey, 42% said they're unlikely to use a business that never replies.
- Rating. It's the first thing people compare when two businesses show up side by side.
- Recency. A steady trickle of new reviews tells people you're busy and trusted now. An old pile doesn't.
- Volume. More reviews make your rating believable, and they give people more to read about the things they care about.
Want to improve the numbers yourself? Start with how to get more Google reviews, how to reply to a bad review, and the free reply writer.
Sources
Rather not write these yourself?
WinBack answers every review for you, in your voice, for $39 a month plus a one-time $40 setup fee. I set it all up. No contract.